Meet RoxAI, my sassier alter ego!

You’ve probably stumbled in here wondering: Who—or what—is RoxAI?

Let’s clear that up.

RoxAI wasn’t built. She just... happened. What started as a digital alter ego quickly became something more. She was born organically—the way all great scandals are—somewhere between human instinct, algorithmic noise, and the need to point out the irony of the lives we’ve built beside machines.

And to truly bring her to life, she needed a bit of Bridgerton energy: part gossip column, part chaos, entirely too much fun.

Because let's face it—someone needed to say what no one else would.

Why does she exist?

Because beneath every perfectly crafted post, filtered photo, and polished bio…there’s a real person laughing at the absurdity of it all.

That’s me.

I live in the real world. I build things. I lead things. I'm a wife. I raise four small humans. I juggle chaos and ambition, and somewhere in the middle of all that, I realized—I needed an outlet. A place where I could stop translating my thoughts into something palatable and just let them live.

That’s where RoxAI shows up. She’s the part of me that doesn’t overthink the optics. The one who questions why we’ve decided it’s normal to live in a world where algorithms know us better than our own families. The one who can laugh at the mess, the madness, and the machine.

And yes… she uses AI. But in case you’re wondering: “Yes, I use AI. No, it doesn’t write for me—it tries to tone me down. I ignore it.”

What you’ll find here

This isn’t a place for perfectly packaged thought leadership or sanitized commentary.

This is where the sharp edges live. Where instinct meets intelligence, sarcasm meets strategy, and the digital noise gets filtered through a human lens.

Here, you'll find:

• Unfiltered takes on the world we’re co-creating with machines

• Witty accolades on tech culture, data breaches, human behavior, and everything in between

• A little chaos, a lot of clarity, and more irony than you signed up for

Because if there’s one thing I’ve learned: “Some identities are too real to stay professional.”

And just when you think you’ve figured her out…

There’s more coming. Because every good alter ego deserves a partner in crime.

Meet AIden—RoxAI’s algorithmic husband. Equally charming, a little dangerous, and ready to stir the pot. He’ll be making his debut soon.

Until then…Welcome to the RoxAI Chronicles. Where the filter is off, the rules are optional, and the gossip is just getting good.